“Increasing Market Employability – IME” Market Demand report
Project Description
The Swiss Embassy Programme “Increasing Market Employability – IME” in Macedonia aims on market development that leads to improved access to decent employment and income opportunities for youth and young women in particular.
The objective of this consultancy assignment was to examine the overall consumers’ needs, use and satisfaction of organic product in Macedonia and deliver a Market Demand report.
This assessment was conducted in 3 consecutive years, targeting more than 5.000 consumers, and more than 50 retailers/distributors.
